Newsletter Steven Ferry

The Modern Butlers’ Journal, August 2018, Butlers In the Media

Steven Ferry

Butlers in the Media

by Steven Ferry

Did you know:

Beach Butler is an organizer for the back of a pick-up truck that can store items for the seaside, fishing, etc.?

Birthday Butler is a package of items needed for a birthday party?

A Green Butler is designed to change tourist behavior toward the environment?

A Life Butler is… well, something to do with retraining your stomach into a more healthy condition…

Finally, some good news:

An interesting article in the Wall Street Journal on butlers from someone pretending to be one.

A well done article on butling, interviewing Gary Williams.


The Institute is dedicated to raising service standards by broadly disseminating the mindset and superior service expertise of that time-honored, quintessential service provider, the British Butler, updated with modern people skills, and adapted to the needs of modern employers and guests in staffed homes, luxury hotels, resorts, spas, retirement communities, jets, yachts & cruise ships around the world.